We welcome Paolo Cevoli to Casa CLAI, who will accompany us during the Christmas season with a radio commercial discovering our cooperative and a product of absolute excellence and Italian quality, such as CLAI's Salsiccia Passita di Romagna.
Yes, because ever since he tasted it, Paolo too has experienced the taste of tradition. That of a Cooperative that has been making salami with care and passion for over 60 years and, as he says in the commercial, "makes them buoooni." Unique, genuine and healthy flavors told through the words of a "Romagnolo dop," starting with the airing of the tasty new commercial on the main radio stations in Emilia Romagna and Lazio.
Paolo Cevoli is an Italian comedian, stand-up comedian and actor. In addition to being the inventor of some of the most hilarious catchphrases of recent cabaret seasons, he has enjoyed success through several theater and film shows (remember "Soldier Simple" ironic and profound film of which he is also director).
With CLAI, he has a curious affinity: his character, Teddi Casadey, is the tireless and innovative pig entrepreneur, owner of the eponymous "Glorioso Maialificio Casadey S.r.L.," a leader in the "pig" industry.
Most remember him on Zelig because of his most famous character, that Palmiro Cangini, confusing Assessor (to various and any) of the municipality of Roncofritto in-capable of solving the problems of his beloved country.
Paolo's collaboration with CLAI will involve several active media channels in 2024: from web series, to content for social and offline communication.
Started collaboration with Paolo Cevoli.
